9 Business Books That Will Change Your Life

9 Business Books That Will Change Your Life

I came across this interesting article on LinkedIn. Maybe you saw it too. So much fly’s by us on social media that I thought it worth re-posting here for those who didn’t catch it whizzing by.I found Dave Kerpen’s view of the 9 Business Books that changed his life to be a valuable book list for any business person seeking success in the world. How many have you read? I found one to add to my reading list. How many will you find?Enjoy the read. And let me know what you discover.Sincerely,

Ormond Rankin



9 Business Books That Will Change Your Life

From: Dave Kerpen,CEO, Likeable Local, NY Times Best-Selling Author & Keynote SpeakerGreat leaders learn every day, and reading great books is the one of the best ways to learn. I’ve been fortunate enough to read some excellent books over the last fifteen years – books that have inspired me to change the way I see the world, my business, and the opportunities in front of me. In the order in which I’ve read them, here is a list of nine books which have changed my life. May they change yours as well:1.  What Color is Your Parachute? A Practical Manual for Job-Hunters and Career Seekers by Richard BollesI read this book when I was 21 years old and didn’t know what to do with the rest of my life. It helped me go from a Crunch n Munch vendor at the ballpark to a top salesperson at Radio Disney. Fifteen years later, I have given at least 40 copies away to interns, staff and friends who are searching for their career purpose. It’s difficult work – because not only will you read the book, but you’ll have to do a lot of exercises and soul searching throughout – but whether you’re 21 or 61, you’ll emerge with a clearer vision of what you want to do next and where you’ll want to work.

2.  Permission Marketing: Turning Strangers Into Friends & Friends Into Customers by Seth Godin

No author has influenced me more as a marketer, business person and writer than Seth Godin. I could have easily included 9 books just by Godin – Purple Cow, Tribes, Linchpin, Poke the Box & his latest, Icarus Deception are all amongst my favorites. But Permission Marketing described social media marketing before it existed. Seth understood push-vs-pull marketing long before others, and this book, published in 1999, is still a must read for anyone in marketing today.

3. The Tipping Point: How Little Things Can Make a Big Difference by Malcolm Gladwell

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